One of the biggest objections I hear from potential clients is that branding is too expensive.
It’s definitely an investment and when you’re in business for yourself, you have to be careful with how you use your money.
It’s smart to consider it. For some people, investing in professional branding isn’t the right move. If you’re brand new in business, it doesn’t make sense to invest when your ideal client and brand values might completely change in 3 months.Read More